Unilever Lipton Tea
Customer request
Lipton Tea has many varieties and flavors of tea in its range. Lipton Tea wanted to show and taste this variety to visitors of the Horecava (hospitality trade show). Not just to enjoy a cup of tea, but also to reinforce brand perception and write orders! Fijnevent was asked to create a stand or experience that would entice and encourage action.
Creative concept
Here, we partnered with TasteMore. We built an open and contemporary stand that lived the Lipton Tea brand in its DNA. The whole setting exuded 'sophisticated versatility': there are all kinds of flavors and combinations to be made from a powerful base that revolves around a passion for tea.
Impressive Impact
Lipton Tea was delighted with the set-up. The powerful stand with great attention to detail gave visitors a Lipton Tea experience that 100% matched how Lipton wants to brand itself.
Ambiance and interior
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